Brady Anderson—Sales Rabbit

sales rabbit

Sales Rabbit is a software platform for face to face sales companies. They are located at the bottom of the Wasatch Mountains in Provo, UT.

Last week we sat down with Brady Anderson, Co-Founder of Sales Rabbit and one of our most innovative clients. We got to know what makes them tick, how they’ve integrated with Bookly, and their keys to startup success.

Why Did you start the company?

I’ve always been fascinated with business. In essence I wanted to combine my passion for technology with my sales background. It’s been a lot of fun.

What was the process like?

It was the classic "friends in a garage" type story. I was talking with a buddy from the BYU engineering department when we decided to start a company. From there it was just a matter of combining my business skill set with his programming acumen. It started as a consulting business but as we began to discover opportunities, it evolved into what it is today.

Were there any obstacles you had to overcome?

When I started the company, I was in school full-time and engaged to be married. As if that wasn’t hard enough, I had to find a way to support myself while growing the company.

What made you choose Bookly?

As a startup without an in-house financial team—we needed to find a professional accounting service that wouldn’t cost an arm and a leg. Remember, we started as a bootstrapped company, we didn’t have funds to throw at traditional accountants who charge hourly fees.

Favorite milestone?

Reaching 6,000 active users on the platform, and facilitating 20 million leads.

Any words of wisdom for other small business owners?

Don’t try and do more than you’re able to. Focus on key items, then nail them down and move on. If you try and be the best at everything, you’ll just be mediocre at everything. Time is a limited resource. Focus time on your areas of expertise, and trust your team to pull their weight.